We’re thrilled to share that our Director of Fundraising and Marketing, Anne Connelly, has been awarded the 2015 New Fundraising Professional Award by the Association of Fundraising Professionals Greater Toronto Chapter.
In only four years, Anne has grown from a young, driven intern to a remarkable director. Anne began her career in 2009 in a co-op placement at Médecins Sans Frontières/Doctors Without Borders (MSF). While there, she analyzed their monthly giving program and developed operational efficiencies that served to reduce expenses by 31%. Anne subsequently joined MSF in Dublin, Ireland after completing a field mission with MSF in Central African Republic in 2012. There, she introduced new initiatives to reduce fraudulent transactions by 98% and increase web traffic by 150% and revenue by 3% using new digital communications.
After joining Dignitas in 2013, Anne launched various fundraising initiatives including a bitcoin donation program that garnered publicity with a new niche of donors around the world. She also initiated partnerships with bitcoin companies, including ChangeTip and CoinFest, in order to continue to apply valuable technology to international development, charities and fundraising. In 2014, Anne led her team in raising $1.6M in private funding in support of our medical and research programs.
“The Dignitas team is so very proud of Anne and her achievements. We are fortunate to have her on our team, setting the direction for a strong fundraising program,” shared Heather Johnston, President and CEO of Dignitas.
In her spare time, Anne serves on the board of Arrabon House, a home in Toronto that helps young women and girls in need of shelter, positive life skills and support. She works with residents of the home improve their job skills by advising them on their resumes and cover letters. She also advises the home on strategic governance issues and acts as a member of the board fundraising committee.
Notably, Anne used her vacation days last year to join a MSF team in the Democratic Republic of Congo to support areas affected by violent conflict, leaving people vulnerable to disease. Her role was to run HR for the mission of over 70 international and 300 local staff, and managing a team of 12 staff.
Anne has achieved much success in her career, and thanks many others for supporting her journey. “I feel honoured to be recognized by my colleagues in the fundraising profession. I could not have achieved what I have in my career without the support of the mentors and champions who have coached me to grow as a young professional in the charitable sector” she said.